Now you might be thinking, ‘What do 1800 numbers have to do with customer service?‘ Before we get right on that, let’s start by discussing why customer service matters in the first place.
Customer acquisition costs five times more than retention. All the effort you put into getting new clients will be offset by the number that abandons ship. Therefore, it is vital that you work as hard to keep your market happy, which is exactly where your 1800 number comes in. Here are five ways your free call number works to help you level up your customer service.
Let your customers get familiar with you
Anonymity is a huge roadblock for any business, much so for startups. The appeal of small businesses lies on getting personalised service. Customers want to be treated as individuals instead of just another statistic.
The solution to this is to put a face on your business, and make yourself more reachable with a professional 1800 number. A free call number is an easily recognisable business number. Offering free calls also earns you extra points and puts you on your customer’s good side. After all, who doesn’t like getting something for free?
Open multiple channels for communication
Aside from having an inbound number for business, reach out to your market by expanding your network online. Use a business grade broadband so you can upload written and visual content easily on a regular basis.
Get your social media accounts up and running. Let your customers know that there are real people running the business by putting up relevant posts. Make it a point to respond promptly to comments, messages, and any enquiries. Expand your network online!
Customers want consistency from you. Your after sales service should be as responsive as when you were trying to make the sale. Create a routing option that guarantees that there will always be a warm human voice to pick up their calls.
Reinforce what your ads and your website says, or else they’ll think that you’re pulling a bait and switch. Use positive language and avoid saying no. Make sure that each customer is satisfied before ending the call.
Treat every customer like a VIP
You don’t have to spend a fortune to make your customers feel like a million bucks. The small touches you put into your daily activities with them can make a huge difference.
Instead of sending callers straight to voicemail, route calls to a live answering service. Having a live person answer calls at all hours creates a big business image for you while making customers more comfortable about leaving their details and passing on their concerns.
Get regular feedback
Treat your customer service as something organic which grows and changes over time. It is in your best interest to go back and review conversations to identify your strengths and weaknesses. Your 1800 number is compatible with call recording services, making it easy to go back on calls and use real examples for training purposes.
Want to take your customer service to the next level? To get your own 1800 number today, ring us up at 1800 900 991 or visit us at www.1800numbersaustralia.com.au.